More than Rs. 5000 crores in India are currently projected to be the market cap of career advice and counseling businesses. As more than 400 million individuals in India need career counseling and advice, the Overall Addressable Market (TAM) of career counseling in India is massive.
For instance, not checking mails while meetings, not screaming while working, treating others gently by greeting them, not rushing into the cabin of another working professional without permission, etc are some basic workplace etiquette. If employees strictly adhere to these business etiquette core components, then automatically employee gets the courage to conquer the distractions associated with the work environment, personality crashers, etc. It will not permit working professionals to affect their courtesy in the workplace because of personal emotions.
How Career Counseling Market Has Evolved In The Last 10 Years?
Students usually take up traditional career choices to become doctors or engineers. Most students follow these career paths mindlessly or sometimes forcefully, which is recommended by their parents or peers. Career counseling has changed entirely in the last 10 years. It is now not limited to school students only. In the last 10 years, the market for job or career guidance for graduates and working professionals has risen immensely. With more job openings, graduates and working professionals feel the need to be guided to choose the correct career option. The career counseling industry has started to achieve the prominence and recognition it needs.
Need Of The Hour
- Between the ages of 15-35, 400 million individuals in India require career guidance.
- About 5,00,000+ people search for job and career guidance on Google every month.
- There are currently less than 10,000 certified career counselors available.
- In the next ten years, India needs 1.4 million counselors to satisfy the needs of 400 million young people, as per the India Today report. There is a huge need for career counselors. As you can clearly see there is an acute lack of qualified and trained career counselors.
- Online job counseling is one of the few sectors not affected by COVID-19. In retrospect, the demand has risen by 2x.
Career Counselling Business
Q1. Who Is The Intended Client For Career Counselling?
Tip 1: The Target Customers Or Clients For The Category Of School-Going Students Are Not Exactly Students, But Parents Who Make Choices For Their Children.
Tip 2: The need for career counseling for working professionals has increased ten times in the past few years. So it’s extremely crucial to target this section.
Q2. How Can The Target Groups Become Clients?
Visibility and recognition are the keys. You may be the world’s best job counselor, but your prospective clients don’t know you. What’s the point of that? There are only 2 modes through which you can reach out to your potential clients – online & offline.
There are free or cost-effective ways to advertise yourself and your services. This is not only a powerful tool but is very essential to succeed as a career counselor. A “perpetual lead generation system” can be developed to ease out the process of finding and reaching out to potential clients.
If you use Whatsapp on a regular basis to communicate with your clients, then Softgoza can offer some additional features that surpass the original app, that you can add to the messaging app as per your tastes to get the most out of it.
Q3. How Will The Target Group Deliver The Right Solutions?
- You should not only be content with “customer satisfaction“, but you should also ensure “customer delight.”
- Offer more than expected from you. If your clients are happy, they will promptly bring 10 more customers for you.
Pro Tip: Don’t restrict yourself to just delivering job appraisal and career reporting. In career counseling options, there is a lot more to offer.
How To Start A Career Counseling Business Using CareerGuide Technology?
1. White-Label Forum For Career Counseling Set-Up
Set up the whole site for job advice for branding and personalization. For job advisors or Edu-tech businesses that choose to advertise their brand in front of their audience, it is most fitting. CareerGuide is just an organization that gives job coach partners 100 percent white label platform solutions.
Benefits:
- Branding by 100%
- Elevated Scalability
- Save Money and Effort
- Your Portal to Payment
- Speedy Customizations
- Precise, effective, and verified
- Production of the network by the branding
- Support Dedicated Technology
2. Developed Co-Branded Job Counseling Network
For your own brand identity, set up your career advice site and exploit careerguide co-brandings. For individual job coaches, mentors, instructors, HR advisors, and small Edu-tech firms that want to advertise their identity along with co-branding with careerguide, it is most appropriate.
Benefits:
- Brand Name Leverage CareerGuide
- Fast Configuration
- Elevated Scalability
- Cost-efficient Cost-efficient
- Precise, effective, and verified
- Do you want best Career Counslling Services, Explore this site: CareerGuide.Com
FAQS about How to Start a Career Counseling Business in India
Q. How can I promote my career counseling business?
A. Promote your business through online and offline channels, such as social media, websites, SEO, email marketing, networking events, and partnerships with educational institutions.
Q. How can I build a network as a career counselor?
A. Establish connections with schools, colleges, universities, and other educational institutions. Attend career fairs and networking events to meet potential clients and build relationships.
Q. How can I provide quality career counseling services?
A. Focus on delivering professional services, maintaining confidentiality, and regularly upgrading your skills to stay updated with industry trends.
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