Career counselling is a scientific process that can be given ideally by trained and certified counsellors. The job of a career counsellor has even been compared to that of a doctor. He first analyses the talent and skills of the student, prepares a proper course structure for advancement in his/ her career, guides the student on how to proceed in their career and motivates them to achieve what they are aiming at. Here is the development of career counselling : then to now.
Career counselling is a process of providing guidance and assistance to individuals who are seeking to make decisions about their career paths. The goal of career counselling is to help individuals identify their strengths, interests, skills, and values and to explore how these factors can be applied to various career options. Career counsellors use a variety of tools and techniques to help individuals make informed decisions about their careers
What Led To The Development Of The Need For Counselling?
Globally, students face a big challenge when they have to decide their career. A few students are confident of their career decision, however, many students have no reliable source of guidance, and thus they fail to understand what career option will be suitable to them. A majority of students, globally, select a career option considering what their peers are selecting or what their parents suggest them to do.
To top it up, the economic conditions of the world have become more volatile than ever. In the lane to outshine in the world of competition, career counselling emanates at the precise time. The existence of career counselling dates back to the 19th century when it was started in the United States due to changing economic conditions.
Industrialization had started in the country, while older jobs were getting vanished, several new opportunities were emerging. In addition, veterans from World War I were returning and a sincere effort was required to identify skills and then mapping citizens for the jobs.
Career counselling initially started as a support service in job finding, however, with time, it evolved, and now it is considered as an essential element of the academic curriculum where a student can be guided for his talents, skills and strengths through which he/she can select an appropriate and fulfilling career.
Currently, different career counselling techniques have been in use by experts who are based on scientific theories. Some of the basic theories that provided a strong foundation for the career development process are Maslow’s needs theory, John Holland’s Vocational Choice Theory, Learning Theory of John Krumboltz, Career Development theory of Donald E. Super, transition theory by Nancy Schlossberg etc.
Advancement Of Careers
History has proved times and again how several career fields became obsolete over the years. With advanced technologies, some jobs get vanished while new ones emerge. The one who can keep up with the trends is definite to ace the competition. As new career options emerge, new skills are demanded in the industry and a student needs to be aware of these advancements. Career Counselling here acts as a torch-bearer for the whole workforce that can be made aware of the industrial changes in advance to hone their skills accordingly and be prepared for the upcoming changes. Although the importance of career counselling cannot be denied, yet there are several challenges associated with the process. In the UK, which is considered to be highly advanced in terms of career services, 70% of students under 14 said in a survey that they have never taken any career advice while 45% of students above 14 said that they had received limited advice.
Personal Branding & Sales For Career Counsellors
Personal branding and sales are important for career counsellors because they help establish trust and credibility with clients, differentiate themselves from competitors, and ultimately attract and retain clients. Here are some tips for career counsellors looking to improve their personal branding and sales skills:
Define your unique value proposition: Identify what makes you different from other career counsellors and what specific value you can offer to clients. This could be a particular approach, methodology, or area of expertise.
Build a strong online presence: Create a professional website and social media profiles that showcase your brand, expertise, and services. Consistently post valuable content that appeals to your target audience and helps establish your authority in the field.
Leverage client testimonials: Ask satisfied clients to provide testimonials that you can use in your marketing materials. These testimonials can be a powerful tool for building trust and credibility with potential clients. Visit the careerguide.com now
60 minutes of Duration
180 Questions
Instant Report
4 Dimensions
500+ Career Options
1M+ Test Taken
